Big K.R.I.T. Knows It’s “Now or Neva” (Listen & Download)

Rapper, producer and My City veteran Big K.R.I.T. is making major, major moves. It feels like the time is now for the Meridian, Mississippi representative, especially after Def Jam took notice of the dopeness on his mixalbum "K.R.I.T. Wuz Here" and inked him to a deal. As a celebration/mission statement, K.R.I.T.'s put together the brand new track "Now or Neva", and like everything the man does, it's a must listen.

As Def Jam exec Sha Money said "After meeting Big K.R.I.T. and hearing his mixtape K.R.I.T. Wuz Here in the studio I knew without a doubt that this kid was a star and hitmaker, I knew hands down that he will provide hiphop a sound really needed right now."

And pray tell who sponsored, hosted, reviewed and promoted "K.R.I.T. Wuz Here"? That's right, RefinedHype and DJBooth. I'm not saying he owes us anything, I'm just saying the least he could do is buy me some tacos and beer the next time he's in L.A. In fact, let's consider that an official addendum to "Your Favorite Rapper is Poor" Rappers, don't spend your advance/signing bonus on frivolous shit...except buying me tacos and beer.
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But y'all don't care about me, y'all care about the music and K.R.I.T. Enjoy. The download link is below some footage of Big K.R.I.T. signing to Def Jam.

Download "Now or Neva" Directly

There is no never, just listen to the track right now.

p.s. - That quote in the intro's from "Rock IV". Yeah, you're right. I have seen that movie too many times.